Case Studies
Case #1 E-Commerce
Customer : Opal Natural Health
Target : E-Commerce website Development
Service : Customised Website
Project Length : 6 months

Project Specifications
Workframe
Built with Drupal 7.x and Drupal Commerce
Website Type
Highly Customized eCommerce Website
Product Selector
Based on Customer’s requirement, automatically provide professional advice from Australian Registered Pharmacist
EWE, API Intergration
Auto synchronize shipping box info to EWE
Alipay Global Intergration
Alipay global payment method
Xero Intergration
Auto create Xero Invoice and synchronize website payment transaction
Order Split
Auto divide order items into different boxes base on predefined rules. Site admin is able to change the multi boxes arrangement
Responsive Design
Customized responsive website design
Case #2 E-Commerce and E-Bay Integration
Customer : Magic Cards
Target : E-Commerce website Development and E-bay Integration
Service : Customised Website
Project Length : 6 months
Project Specifications
Workframe
Built with Drupal 7.x and Drupal Commerce
Website Type
Highly Customized eCommerce Website
B2C and C2B
Support both B2C and C2B mode
Payment Method
Store credit integration, pay with store credit
Paypal API
Paypal adaptive-payments API Integration
Ebay Integration
Auto sync both website and eBay store inventory in real time
Bulk Import Product
Product database bulk import (40000+ products)
Responsive Design
Customized responsive website design
Case #3 Adwords Campaign
Customer : Sydney Local Perfume Shop (Online and Offline)
Target : More Adwords Conversion
Service : Super Adwords
Project Length : 6 Months
Conversions (Before and After Using ITciti Service)

Cost (Before and After Using ITciti Service)

Our Methods
Analysis
We analysed the existing campaigns from top to bottom, deep 360 analysis
Keywords Research
We researched new keywords with high commercial value; we replaced the old less relevant keywords
AdGroups Relevance
We re-arranged the ADGroups and cut back irrelevant groups; we replaced them with more relevant groups.
Landing Page
We optimized their landing pages and created unique relevant landing pages, based on the keywords we used.
Cost
We analysed the cost effectiveness and created a better budgeting allocation plan, with our special adwords formula
Constant Evaluation
We evaluated the campaign every day. We removed all negative keywords and replaced them with the new keywords as needed. We did a general check for the campaign.
Result
There was a significant increase of conversion with relatively lower cost. Actual sales increased by 40% in the 6 months campaign.
Case #4 Customised Forex Website
Customer : Citie Forex
Target : Create a secured, dedicated and reliable online forex management system
Service : Customised Website
Project Length : 6 months
Advanced Easy to Manage CMS

Fully Customised Reporting System


Our Approaches
Initial Approach
There were customers consultations and discussions with the ITciti team, generating the main ideas and goals
Project Planning
We Planned the development stages and timeline
Prototype
We created the design and the website prototype which was approved by the customer with major or minor revision options
Development Process
Our high skilled senior developers worked under timelines and delivered the project in time
Project Demo and Approval
Our customer employed the developed beta website and made minor revisions
Final Delivery
We delivered the project on time. We also provided 12 months free maintenance and uptime checking
Website Specifications Used:
ERP System
Forex ERP System built with ASP.NET and Crystal Report
User Management
User Management with role base security
Bank Account Integration
Customer and customer bank account management
Fully Online Transactions
Order, deposit, exchange and withdraw management
Report and Invoice
Fully customised reporting and invoicing system
Security
Multiple layers of security and encriptions
Uptime
Live and uptime transactions on the website